ANS Commerce was a Gurugram e-commerce startup with great things to offer, helping brands sell online and manage logistics. Flipkart also saw the potential and acquired it in 2022. Although it began well, but the company kept on suffering losses and could not be profitable. So ultimately Flipkart decided to shut it down in 2025. The failure of ANS Commerce is a lesson in scaling a startup and being financially sustainable in the fast-changing e-commerce landscape.